Moodboarding
Ideating
Finalizing
Sketching
Color Testing
About
I had never designed an athletic/college brand, so this was a fun challenge to take on. It was interesting to try and embody the school as well as the club’s values.
The Challenge
Moodboarding and researching was the key in this project since it exposed me to so many new styles and inspiration that ultimately made the final product.
The Solution
EARLY MANIFESTATIONS
FINAL RESULT
ACHIEVEMENTS
Instagram posting and graphics boosted followers and engagement by over 250%
We have successfully hosted multiple events, including supplying every college student's favorite thing: free food!
PROCESS OVERVIEW
Back to Top
Next Project
Club Branding
Branding
Social Media
Project
ROLE
Co-President
Graphic Design
Social Media
Being a student athlete, I helped build this college club from the ground up with one of my friends on the basketball team. I was and continue to be very excited to work on events and designing different mediums for the club!
The goal of this student organization is to create a space where Asian student athletes can build community with each other as well as to educate others about the struggles Asian athletes face in the world of sports.
TEAM
Amelia Adam
TOOLS
TIMELINE
Dec 2023-Now
